
It’s Tedious But Essential: Let’s Talk About Measuring Marketing Performance
33% of marketers do not measure marketing ROI at all, isn’t that shocking? This means that there are businesses out there that aren’t measuring how
33% of marketers do not measure marketing ROI at all, isn’t that shocking? This means that there are businesses out there that aren’t measuring how
What is CRM? Building a customer base for a business is not easy. And once you find them, there comes another hurdle – creating and
You’ve sent the invoice, called to follow up, emailed a payment reminder, and the money is nowhere to be seen – this sounds like an
Pipeline Management Simplified “Sales pipeline management isn’t taking a quick glance at the pipeline and moving on with your day. It involves analysing, tracking, and
“It’s about caring enough to create value for customers. If you get that part right, selling is easy.” – Anthony Iannarino What is lead capture?
How Secure Is LANA? Is My Business Data Safe With LANA? LANA is built with Google Cloud as the backend and uses Firebase Realtime Database.
Is email marketing still relevant? Globally, 4.03 billion people are using email in 2021. Despite what trends say, email marketing is still going strong. It
“Chatting, by definition, is meaningless, trivial talk – but web ‘chatting’ is anything but; it is starting to transform digital customer experiences. And it works.”
“Companies should view automation as a way to enhance human productivity, rather than a way to replace manual labour.” — McKinsey Research from Bain &
Messages in Google My Business – What’s That? Google my business (GMB) is more important than ever in 2021. Why do we say that? 4
Nearly 90% of SMS messages are read within 3 minutes, so you can see how SMS can be a direct and powerful marketing channel for
90% of us read reviews before using a business, so what happens if you come across positive and negative reviews? Do they change your mind?
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